Author Archives: bling

Planning Ahead!

Did you know the LPi Resource Calendar is a very useful tool?

  • It contains early submission deadlines for the year so you can plan your year accordingly
  • Information regarding your bound books. The due date for sending in your bulletin/newsletters for binding will be coming up soon! Please start gathering your publications and putting them in the order you want bound
  • Reminders to adjust your quantity during the summer months and holiday’s
  • And more…

 

You should have received your 2014 Resource Calendar, If you have not or if you need an additional  copy you can download if from LPi’s Art and Media Portal by clicking here or you can contact your local LPi service center.

Please make sure you download the correct version for your region.

 

Have a Very Merry Christmas and a Joyous Holiday Season!

Are you Linked into Linking?

If you use Publisher, Quark or InDesign to create your publication, one of the options you have when placing images is to link them to your publication file. But what does that mean and why would you choose to do that?

Generally speaking images files are large and take up lots of storage in your computer. When embedded in a Publisher, Quark or InDesign publication, the file you are working on becomes larger and takes more memory and hard drive space. In most circumstances this is an acceptable practice, and while it will make the program respond slower, the average computer used today is able to process data so quickly you will not likely notice. The same can be said for the space used by larger files in that most computers have very large hard drives and expansive amounts of RAM so that the effect of these larger files is rarely a issue to the average user.

This brings us back to the question of when is linking a good idea? Linking allows all high resolution image files to remain in one centralized location such as a server. This is commonly used at companies that work with high volumes of large image files such as newspapers or magazines. The files remain on the server and are not being copied to individual workstations across the company network slowing it down. When the document is finally ready for printing, proofing or final print, the software then finds the original high resolution image file and sends it to the printer.

The drawback to linking files to a page layout program is that, if the link is ever broken the high resolution file can no longer be used when you need to print it. When this occurs you will see a warning like the one in Microsoft Publisher. It states Publisher cannot find the following linked picture. It then lists the image that is missing. Publisher then offers up three options, find the linked picture and update it, print the low-resolution picture currently displayed in your publication, or print an empty space in place of the missing picture. In that instance you will always want to find the original file as printing the low resolution image or an empty space would only possibly be useful for proofreading.

As you can see, linking images is best avoided for the average user of page layout programs since it amounts to more confusion. Simply inserting the high resolution graphic is generally the best bet. The files you will find on LPi’s Art and Media Portal are all designed to keep the file sizes compact to allow for quicker downloading while at the same time making your bulletin or newsletter look great!

Color Makes You Key

You may see the letters CMYK mentioned with regard to the printing process. They refer to printing ink, and while it may seem to be an acronym for Cyan, Magenta, Yellow and Black, on closer inspection you’ll note it does not.

The obvious issue is the letter K which oddly enough stands for the key as in the key plate. Just as with a keystone, the key plate is a crucial part of color reproduction.

In the subtractive color model, the three colors of cyan, magenta and yellow are used in varying amounts to create a gamut that more or less represents all the colors of the rainbow. This is done by the inks subtracting reflected light off the substrate which in our case is white paper.

In theory if you were to combine equal amounts of those three colors what should appear is black, and smaller percentages of equal amounts would create shades of gray. In practice, the impurities of mass-manufactured printing inks will reproduce a dark color, but one that is rarely close to what we would all agree is black.

This is where the key plate comes into play. In printing, the key plate is used with black ink. Since this ink is a purer black than the three process inks can produce added together, images reproduced on press will have richer contrast and darker areas will look neutral

Black ink can be manufactured less expensively than cyan, magenta and yellow so when color separations are made, the three colors are often replaced with certain amounts of black which is an added benefit.

Black ink is also used for type. This has the advantage of producing sharp type with only one impression on press which is a technical challenge if using the three color inks as minor changes in alignment will make a blurred effect that can be hard to read.

So next time you see the letters CMYK, you’ll be a little wiser as to how key the letter K can be in making a good impression in your printed bulletin or newsletter!

We’re not talking sausage links here

When speaking to us here at LPi, you will likely hear us use the term “link” or “hyperlink” as in “click on the link” but what does that mean?

The terms “link”, “hyperlink” and “hypertext” all refer to the same basic idea, that is a way to quickly change the internet web page you are viewing or quickly jump to other content from the document you are on. 

If you use the Art & Media Portal, then you have been taking advantage of this technology that has been around since the 1960’s! 

Once on LPi’s home page www.4lpi.com, you can find lots of links. Let’s focus on just the Art & Media Portal for this explanation. There are a few ways to find the Portal. One is to simply click on the Customer Login button at the top of the page and click on the link for the Art & Media Portal Login. You can also scroll or move down to the bottom of the page and look for the words Art & Media Portal. As you move your cursor over those words you should see it change into a small hand that is pointing at the link. Click on it. There, you have just used a link! 

In the paragraph that begins with “Pay a visit to…” there is another link that will redirect you to the Portal. If you click on it you will be taken to a different web page, that of the Art & Media portal. After logging in with your username and password you will see all the content we provide for the creation of your bulletin or newsletter. What you are seeing are lots of links. When you click on the Download button, that is a form of hyperlink. As you look over the page for different clip art or perform a search for a specific image and decide you want to go back to the initial starting point on the Portal here’s a tip: on the top of the page you will see the words, “Art & Media Portal”. Move your cursor over the words and as you see it turn into the small pointing hand just click. You’ve just used another form of a link. 

 While they may not be as filling as sausage links, hyperlinks can be a part of a fulfilling web experience!

Snowy White

As spring arrives and winter subsides, the likelihood of a fresh blanket of snow melts into our collective memory but just for a few minutes. Bundle up, don’t forget your scarf and let’s wander into a field of freshly fallen snow.

It’s bright out in the field, the sun is shining overhead and you really need sunglasses to look around without squinting. It’s so bright out that you can’t see any of the hills and dales around you, but once your eyes have adjusted, you can make out a few details. Still it’s all very white. You might think it’s as white as paper, but is it? How white is white?

When it comes to things like paper and fabric, how white it is can depend heavily on the amount of optical brighteners used to make it, and in the case of clothing, even how much is in your detergent.

You might be asking yourself now, “What’s in my detergent that makes my cloths look whiter; and how is that related to paper?”

Have you ever heard the phrase, “bluing for extra whiteness?” This refers to adding a bluing agent that was added to counteract the color yellow. We perceive a blue tint in things as being whiter so this was a common practice and is still used in some parts of the world.

The more modern approach is to use what are called optical brighteners. These are chemical additives that fluoresce, turning invisible ultra violet light into something the human eye can detect at the very end of the blue spectrum of visible light. This creates the same effect in a way as the bluing that was added to make a white shirt look whiter.

When this technique is applied to paper, the effect is much the same but as paper manufacturers use varying amounts of optical brighteners and some that fluoresce in different ways. What you finally see will depend greatly on the lighting you are viewing under. As some lighting has more UV in its spectrum, you are likely to see what appears to be much brighter white, and this can also create an effect of a perception of brighter colors as well.

Now let’s take out a few printed samples while standing there in that sunny, snow covered field and notice that they don’t look all that much alike, but they probably do all look whiter than the snow which lacks those optical brighteners.

We should probably end our little outing and go back inside. It’s cold and that sunlight is going to break down the brighteners in the paper and we will lose all that whiteness we like so much. The snow that will come next winter will be just as white.

One of those Meta words

You’re staring at your own reflection in a mirror at a local department store shocked how the scarf you put on that morning no longer matches the rest of your outfit. As you look down comparing the color of the scarf, you notice that while it in fact doesn’t match the color of your coat, it does seem to look similar to the stripes in your shirt. But why?

Metamerism! There’s a word most people have not heard unless they are in an industry that is dependent on the perception of color. Metamerism as it relates to color, is a phenomenon in where two colors appear different to different viewers or under different lighting conditions.

While people can perceive color differently, most instances like the one above have more to do with the physical characteristics of the object and the lighting you encounter throughout the day.

We see color when an object either absorbs or reflects wavelengths of light. We’ve all seen a rainbow or the light through a prism. That spectrum of colors is what is comprised in visible light. When an object absorbs red and green light but reflects blue, we see that object as blue. If it were to absorb green and blue but reflect red, we see it as a red object.

So now you might be wondering, how does that explain why the color of your scarf doesn’t look the same as it did at home. Simply put, the light involved in the viewing of your scarf is not the same as it is at home.

Incandescent lighting is made up of a burning filament inside the light bulb. Much like a campfire with its various shades of reds, the light from this source lacks a lot of blues and greens. When you look at an object under an incandescent light bulb, with less blue and green color in the light, there will not be as much of it to be reflected back to your eye.

Fluorescent lighting, by contrast, works by colored phosphors that glow or fluoresce when stimulated by ultraviolet light. This form of lighting is very irregular due to the fact that generally only three very distinct colors of phosphors are inside the tube. This leads to many gaps in the color spectrum and as a result, colors missing in the light generated.

Just as with an incandescent bulb, without a complete and balanced light you can not get back what you don’t put in. The missing gaps in fluorescent light mean that there will be missing colors reflecting back to your eye. That can lead to colors looking very different when compared to the same object viewed under incandescent light.

That covers the lighting you say, but what about the scarf itself? Does that play a part in this equation too? It certainly does.

Not all objects absorb and reflect light the same. If the dyes or pigments used in your scarf do not reflect colorbv evenly and the light source does not supply an even full spectrum of light as in the case of fluorescent lighting, the color you perceive will not be the same as it was at home under a standard light bulb. This effect can even happen with prints from your inkjet printer as some pigments used in the inks exhibit inconsistent behavior with the way they absorb and reflect light.

So now what can you do with this knowledge in regard to that scarf? Honestly, not a whole lot. When you buy any product in any store, the lighting used will not always be the same as at work or even when you are outside on a bright sunny day. You might want to walk around the store and see if they have other lighting you can view your possible purchase under including any windows as sunlight has a different spectrum of color than the store lighting. Keep in mind where your purchase will be viewed. Is it a vase you might have a ideal spot for at home? Again, the pigments used to color it may not reflect the same at home as they do at the store. Knowledge is probably your best defense at this point. Remember that the color of light is not a constant and that should go some way in helping you balance out the colors of your life.

Oatmeal, Chocolate Chip, and Internet.

You might have heard the term “Cookie” mentioned with regard to computers and specifically the internet. While you can certainly find some great recipes on the internet for chocolate chip or oatmeal cookies, the cookies I am referring to are not the type you eat.

Internet cookies in their simplest form are short lines of text used by web sites to help identify you on your computer.

Have you ever gone to a web site, say for instance ebay, Amazon or Yahoo! News and it seems to know who you are? That was done by use of the cookie that the web site placed into your computer. Many sites will also use the combination of cookies and a registration system to allow you access to extra features, like LPi uses to allow you to upload a file.

Cookies really help to make navigating web sites much more pleasant and personal.

Issues often arise when the cookies for one reason or another are deleted leaving the web site you frequent unsure who you might be. When this happens, you might have to re-enter certain information like user names or passwords. You might have had this happen to yourself with our web site here at Liturgical Publications Inc. when attempting to upload your publication.

If you have this happen to you at anytime and are unsure what your need to enter, please call your local LPi Center and we will be happy to assist you.

Design ideas for your Bulletin

Ever find yourself with a loss of inspiration while creating your bulletin? Instead of reinventing the wheel, why not take a look at what other editors have done with their bulletins?

LPi’s Seek and Find web site contains the PDF files from other organizations not just in your area, but across the country. Simply go to the Seek and Find website, http://seekandfind.com/ and click on one of the links for “Find a Community” or “Find a Church”. Then simply pick a state and start browsing the bulletins and newsletters listed.

Often just looking at what someone else designed will give you just the inspiration you are looking for to help spark that creative spirit.

Spelling Check

Ever notice how Microsoft Publisher underlines words that you have misspelled? Of course we know this as spelling check and it’s a great feature and a valuable time saver. 

There are times when this feature can be distracting like for instance, when a word or name that you use is not in Publisher’s built in dictionary. There is an easy way to eliminate this from happening in current and future bulletins or other documents you create, just try these steps below: 

  1. Click “Tools” on the Menu Bar
  2. Look for “Spelling” move the cursor over the word and click on “Spelling” from the secondary window 
  3. The “Check Spelling” dialog box will open.
  4. Find the button marked “Add” and click it 

That’s all you need to do! 

You may notice that the Spelling Check may find the next word or name it suspects is incorrect. If it is another proper name you wish to add to the dictionary, simply click the “Add” button again and continue until all names are added.